Linking to Relevant Websites

Find links related to your niche               

Incoming links are a major contributor in not only traffic, but your page rank as well. The more relevant sites that are linked to your site, the more weight your site has. A link like a forum signature does not hold as much weight as a link on MSN's home page. While forum signature traffic can be good and important, it's not as highly regarded in SEO.

Do you have good ethics?

In your efforts to get more backlinks to your site, you really have to be ethical and listen to your gut. Look for sites that really are relevant to your site and have great content that is useful. Be sure to scan the whole site to be sure they are not linking to sites that aren't reputable. If you're tempted to bite on a site that has a high page ranking but doesn't look all that appealing, remember this: search engines change every day. What's on the front page today could be on page 4,688 tomorrow. If you remain ethical, your site will gain exposure and page rank naturally.
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